Everyone Is an Influencer: Building a Brand by Engaging the People Who Matter Most

by Keenan, Kelly
4.2 out of 5 Customer Rating
ISBN: 9781646870110
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$13.49
Used - Hardcover - 9781646870110

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Overview

The right story for your business, is the real story - and it needs to be powered by real people. Brand story expert Kelly Keenan demolishes the failure of fake influencers and flat, lifeless, who-cares brand stories with a proven approach for creating authentic and inspiring brand celebrations that inspire employees, friends, and followers to enthusiastically participate as influencers for your business and brand. For over a decade, Keenan and his team have used these strategies to help companies and nonprofits to transform their business and culture, achieving remarkable results. Now his proprietary strategies are laid out in step by step fashion, packed with real-life examples, tips and takeaways that any leader can put to use immediately.
  • Format: Hardcover
  • Author: Keenan, Kelly
  • ISBN: 9781646870110
  • Condition: Used
  • Dimensions: 9.10 x 1.00
  • Number Of Pages: 250
  • Publication Year: 2021
Language: English

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