Creating a Data-Driven Organization: Practical Advice from the Trenches

by Anderson, Carl
5 out of 5 Customer Rating
ISBN: 9781491916919
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Used - Trade Paperback - 9781491916919

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Overview

What do you need to become a data-driven organization? Far more than having big data or a crack team of unicorn data scientists, it requires establishing an effective, deeply-ingrained data culture. This practical book shows you how true data-drivenness involves processes that require genuine buy-in across your company, from analysts and management to the C-Suite and the board.

Through interviews and examples from data scientists and analytics leaders in a variety of industries, author Carl Anderson explains the analytics value chain you need to adopt when building predictive business models--from data collection and analysis to the insights and leadership that drive concrete actions. You'll learn what works and what doesn't, and why creating a data-driven culture throughout your organization is essential.

  • Start from the bottom up: learn how to collect the right data the right way
  • Hire analysts with the right skills, and organize them into teams
  • Examine statistical and visualization tools, and fact-based story-telling methods
  • Collect and analyze data while respecting privacy and ethics
  • Understand how analysts and their managers can help spur a data-driven culture
  • Learn the importance of data leadership and C-level positions such as chief data officer and chief analytics officer
  • Format: TradePaperback
  • Author: Anderson, Carl
  • ISBN: 9781491916919
  • Condition: Used
  • Dimensions: 9.00 x 0.80
  • Number Of Pages: 302
  • Publication Year: 2015
Language: English

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